Growth-focused Product Leader driving revenue, engagement, and scalability in consumer software and digital products.
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Work Experience
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Directed product development, strategic planning, and long-term strategy for a $72 million portfolio, increasing global growth and engagement through collaboration with franchise IP teams on Marvel and Hasbro licensed games
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Planned and executed two global product releases, AxE and Darkness Rises, generating over $100 million in lifetime revenue and achieving 10 million downloads with 6 weeks of launch.
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Successfully increased Fyber’s advertising revenue business by 137% managing high profile clients—optimizing ad inventory & programmatic supply.
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Responsible for live operations and pricing strategy for War of Nations, uncovering player behavior and product insights.
Expertise
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Creating value by empowering teams, fostering trust, and driving solutions with a strong conviction in solving the right consumer problems.
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Uncovering consumer insights, transforming complex datasets into actionable intelligence.
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Critical to both the 0 to 1 problem and beyond.
Products fail to scale when done incorrectly.
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Great technical products can’t scale without strong acquisition and marketing roadmap driving growth.